JOODABOO

A growing independent, unique jewellery brand asked me to create a suite of postcards and business cards to elevate their luxury brand.

The function of the cards to be sent with beautifully branded boxes alongside each unique crystal necklace for men and women.

Building on design elements that had already been established, this was a brand development job, and was the perfect time to review and identify key graphic elements, logo, typefaces & colour palette.

We wanted to use AI content to capture the magical healing quality of the crystals, that feature in these unique hand crafted pieces.